This Privacy Policy explains how Dice Drop (“Dice Drop”, “we”, “us” or “our”) handles information in connection with our website at dicedrop.co.uk and our mobile apps (together, the “Services”). Dice Drop is a free 3D dice roller operated by AppFloe Ltd, a company registered in England & Wales, which is the data controller. We handle data in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Who we are
AppFloe Ltd is the data controller for personal data processed through Dice Drop. Dice Drop is available on the web (dicedrop.co.uk/roll) and as an app for iPhone and Android (com.appfloe.dicedrop). You can contact us about privacy at any time at support@dicedrop.co.uk.
Data stored on your device (not on our servers)
Dice Drop does not require an account. Your roll history, chosen dice, colours and “looks”, sound and other settings are stored locally in your browser storage or on your device only. This information is not transmitted to us and we cannot see it. Clearing your browser storage, or uninstalling the app, permanently deletes it.
Information collected when you use the Services
- Information you give us. If you email us or contact support, we receive your email address and the contents of your message.
- Purchase information. If you buy an optional unlock, our payment partners process the transaction and share limited details with us (see “Purchases” below). We never receive your full card details.
- Advertising and technical data. Our advertising partners may collect device and usage data, cookies and advertising identifiers to serve and measure ads, as described under “Advertising”. This may include your IP address, device type, operating system and general region.
We do not knowingly collect more personal data than we need, and we do not ask for sensitive personal information.
Comments
If you leave a comment on our website we store the name, email address and comment text you submit, together with the page you submitted it from and the date. We also keep a short-lived, one-way hash of your IP address purely to rate-limit spam; the address itself is never stored.
Comments are held privately until a member of our team approves them. Once approved, your name and comment become publicly visible on the page you posted to. Your email address is never published, never shown to other visitors and never sold, shared or used for marketing — it exists only so that we can reply to you if we need to.
The legal basis is your consent, given when you submit the form. You can ask us to remove your comment at any time using the contact details below and we will delete it, along with the email address attached to it. Comments that we reject are deleted outright rather than kept.
The free trial
Premium features can be tried free for seven days, once. So that the same trial cannot simply be taken again and again, we keep a one-way hash of your IP address when a trial is started, together with the date it began. The address itself is never stored, the hash cannot be turned back into an address, it is not linked to your name, email or anything else about you, and it is deleted automatically after 60 days. It is used for nothing except deciding whether this connection has already had its free trial.
The legal basis is our legitimate interest in preventing repeated use of a one-time offer. You do not need to give us anything to use Dice Drop free of charge without the trial.
Purchases
Dice Drop is free; some cosmetic or feature unlocks are optional purchases.
- Web purchases are processed by Stripe. At checkout your email address is captured, and your email plus which unlock you bought is stored so the purchase can be restored on your device. Stripe handles your card details; we never see or store them. See Stripe’s Privacy Policy.
- App purchases (Android and, in future, iOS) are handled by the Google Play Store or Apple App Store together with RevenueCat, which stores purchase receipts and an anonymous app-user identifier so purchases can be validated and restored. See RevenueCat’s Privacy Policy, Google’s Privacy Policy and Apple’s Privacy Policy.
Advertising
Dice Drop is funded by advertising.
- Website ads are served through Google AdSense, which uses cookies and similar technologies. Google and its partners are third-party vendors that may use cookies to serve ads based on your prior visits to this and other websites.
- App ads are served through Google AdMob and are requested as non-personalised ads only. AdMob uses ad interaction data such as impressions and clicks to serve and measure ads. On Android it may also use your device’s Google Advertising ID. On iOS, Dice Drop never asks for App Tracking Transparency permission, so neither the app nor AdMob can access your device’s advertising identifier (IDFA), and you will not see a tracking prompt.
Both are Google products governed by Google’s Privacy & Terms. If you are in the EEA or UK, we show a Google-certified consent message before non-essential advertising cookies or identifiers are used. Our Cookie Policy explains the cookies and storage involved.
How to control ads
- Manage or turn off personalised advertising in your Google account at Google Ad Settings.
- Opt out of third-party vendor cookies at www.aboutads.info/choices or youronlinechoices.eu.
- Reset or limit your advertising ID in your device settings — Android under Settings → Privacy → Ads, iOS under Settings → Privacy & Security → Tracking / Apple Advertising.
Cookies and similar technologies
Our website uses essential and functional storage to run Dice Drop and remember your preferences, and Google sets advertising cookies as described above. Full details, and how to give or withdraw consent, are in our Cookie Policy.
Third parties we work with
We do not sell your personal data. We share limited data only with the providers needed to run the Services:
| Provider | Purpose | Privacy policy |
|---|---|---|
| Google (AdSense & AdMob) | Advertising on web and in apps | policies.google.com/privacy |
| Stripe | Web payment processing | stripe.com/privacy |
| RevenueCat | In-app purchase validation | revenuecat.com/privacy |
| Apple App Store / Google Play | App distribution & billing | Apple · Google |
These providers act as independent controllers or as our processors, and are required to protect your data and use it only as permitted.
How we use information
- To provide, operate and maintain the Services;
- To process and restore your purchases;
- To show advertising that keeps Dice Drop free;
- To respond to your enquiries and provide support;
- To keep the Services secure and prevent abuse;
- To comply with our legal obligations.
Legal bases (UK GDPR / GDPR)
Where the UK GDPR or EU GDPR applies, we rely on: consent (for non-essential advertising cookies and identifiers, which you may withdraw at any time); performance of a contract (to complete and restore purchases you request); legitimate interests (to operate, secure and improve the Services and to serve non-personalised ads); and legal obligation (to meet our legal and tax duties).
International users
We are based in the United Kingdom, and some of our providers process data in other countries, including the United States. Where data is transferred internationally, it is protected by appropriate safeguards such as the providers’ standard contractual clauses or equivalent mechanisms.
Children
Dice Drop is a general-audience product and is not directed at children. We do not knowingly collect personal data from children under 13 (or under 16 where required locally). If you believe a child has provided us with personal data, please contact us and we will remove it.
Data retention
Data stored locally on your device remains until you clear your browser storage or uninstall the app. Support emails are kept only as long as needed to handle your query. Purchase records (email and unlock purchased, held by us and our payment partners) are kept for as long as needed to let you restore purchases and to meet legal and accounting obligations, after which they are deleted or anonymised.
Your rights
Subject to applicable law, you have the right to access, correct, delete, restrict or object to the processing of your personal data, to withdraw consent, and to data portability. To exercise any of these rights, email support@dicedrop.co.uk.
Requesting deletion of your data
You can delete the data Dice Drop stores on your device yourself at any time by clearing your browser storage or uninstalling the app. To request deletion of any data we hold that is linked to you (for example a purchase record tied to your email), email support@dicedrop.co.uk from the address concerned and we will action it in line with our legal obligations. You also have the right to complain to the UK Information Commissioner’s Office (ICO) at ico.org.uk.
Changes to this policy
We may update this Privacy Policy from time to time. The “last updated” date above shows when it last changed, and continued use of the Services means you accept the current version.
Contact
Questions about this policy, or about your data, can be sent to support@dicedrop.co.uk.